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fashion

Nobis Scored Partnerships By Building Relationships (Interview)

Nobis Robin Yates Toronto

To celebrate the NHL All-Star Weekend in Toronto, luxury outerwear brand Nobis hosted a private concert by The Reklaws and a special lounge for NHL players. I was lucky to interview Nobis co-founder Robin Yates and chat about hockey, brand partnerships and sustainable fashion.

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Feature Your Customers Like Target

Sarah Prince Gilmore Girls Target Style

Target featured me on their website! It’s exciting on a personal level and proves how easy it is to surprise and delight your customers in a mutually beneficial way. If you work in marketing, it’s so easy to make someone’s day! Let me tell you what happened.

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10 Reasons I Want To Be A Personal Shopper

I loved working on a fashion game and I’ve been thinking about what I want to do next. I wish I could talk about shopping all day! If money was not an issue, I would be a personal shopper. Here’s why:

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Erika Casupanan From Survivor Reflects On Her Journey

Erika Casupanan

Erika Casupanan was one of the first people I met at Western University. She was an orientation leader for the media, information and technoculture (MIT) program. Erika recently won Survivor 41 and I was fascinated by her journey from marketing manager to reality TV!

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Visit The Bata Shoe Museum On Your Next Staycation

Bata Shoe Museum

There’s plenty to see right here in Toronto! The Bata Shoe Museum is one of my favourite local tourist attractions, so I went on a day off. There were only a few other people there at the same time. My mom and I often felt like we had a whole floor to ourselves, meaning it was safe and quiet.

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