Tuesday With Mitch Joel

Photo: Terry Fallis

Photo: Terry Fallis

On Tuesday I had a chance to connect with some industry peers and see not just any Canadian marketer, but one who’s so influential that he’s verified on Twitter! Mitch Joel, bestselling author of Six Pixels of Separation and president of Twist Image, was the featured speaker at the Third Tuesday meetup and he was awesome.

Surprisingly, the highlight of my evening was not the opportunity to meet people from Twitter in real life. It wasn’t Mitch’s jokes either (and there were a few). The best part of the event was the feeling I had when left. For the first time, spending two hours in a bar inspired me to be that girl sitting in the TTC’s red seats typing away. That’s why I like going to book signings – you always leave feeling inspired and last night was no exception.

Mitch made an interesting comment: “Writer’s block doesn’t exist. It’s bullshit.” From there, he went on to talk about how he likes to embrace the chance to write wherever and whenever he can, even if that means sitting on the floor at a conference.

Everyone has a different approach to writing. But nothing beats typing out your thoughts as soon as they come to you. That’s what I loved about going to Centauri Summer Arts Camp. At Centauri, writing in a notebook ‘the old-fashioned way’ is cool.

Camps that encourage a digital detox can’t be taken for granted anymore. Now we live in a complex time because people are confused about how to manage client work as well as their own social media presence. When that gets to be too stressful, it’s nice to know that retreats exist where we can disconnect together. For more on that, I recommend reading these articles by a Mashable intern who unplugged:

In the meantime, I look forward to reading Mitch’s latest book Ctrl Alt Delete. I’m excited to read offline, without any screens in front of me. Maybe I’ll even turn off my phone.

http://storify.com/sarahprince/mitch-joel-at-third-tuesday

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