It’s one thing to like an electronics brand on Facebook and follow them on Twitter.
It’s quite another to learn about technology trends for the new year.
Position: PR & Communications Manager
Employer: Lenovo
Education: English, York University
Professional role model: John B. Challinor – Director of Corporate Affairs, Nestlé
Describe your favourite part of your job in 140 characters or less:
I’m a tech geek – what’s new and exciting for consumers. I enjoy communicating new ideas and stories. I value relationships with journalists.
How does Lenovo maintain top-of-mind awareness for Canadian consumers?
Lenovo works closely with top computer and electronics retailers to spread the news for consumers. Lenovo also has strong relationships with tech journalists who speak about Lenovo products to educate consumers about their purchases.
Favourite memory of attending the Consumer Electronics Show (CES) in Las Vegas:
My favourite memory of CES is rekindling friendships with journalists and making new friends along the way. Bumping into Felicia Day was also pretty cool.
What is the most buzz-worthy product that debuted at CES 2013?
Not to sound too pretentious, the Lenovo IdeaCentre Horizon table top PC received a lot of attention from journalists and critics at CES, and it won many awards.
