Browsing Tag

Twitter

Behind the Brand: Mirage Resort and Casino

It’s one thing to “Like” a brand on Facebook and follow them on Twitter.

It’s quite another to learn about who writes those updates.

 

To debut the Behind the Brand series, Danielle Deremo shares advice about social media marketing.

Danielle Deremo

Name: Danielle Deremo (@SuperDaniYell)

Position: Social Media Specialist

Employer: Mirage Resort and Casino (MGM Resorts), Las Vegas, Nevada

Education: Hospitality Administration, Northern Illinois University

Professional role model:

It would have to be Kristalina Steininger, (@kristalinas) she took me under her wing when I was an intern at MGM Grand and she was Assistant Manager of Food & Beverage Marketing. She introduced me to social media from a brand’s perspective and taught me the rules of the road when it comes to representing a business in the Web 2.0 arena. Since I’ve moved on from my internship and began working at The Mirage, she has been a close friend and mentor of mine.

Favourite Blog:

As a big foodie, I really appreciate My Drunk Kitchen and The Kitchn. I get all my entertainment from MDK and all my recipes from reading The Kitchn!

Favourite mobile app:

Besides the regulars of foursquare, Facebook & Seesmic for my Twitter accounts, I am a big fan of Reddit Is Fun, SoundHound, and Path. And although it’s not an App, I’m becoming severely addicted to Pinterest.

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January 23, 2012 by

I Creeped Rashida on MTV, But I Ain’t Following Her

It’s one thing to upload only the photos that showcase your most attractive features or selectively tweet links related to your industry, but it’s quite another to publicly over-share the minutiae of your daily life. Too few social media users consciously filter the information they post online – a pattern which MTV Canada’s producers are capitalizing on to capture viewers’ attention in the network’s latest show, Creeps.

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January 10, 2012 by

Katy Perry: A Woman of Many Talents

Joined by the sensational Swedish music guest Robyn, Katy Perry hosted Saturday Night Live last night. It was a great episode that proved Katy’s capable of performing more than musical numbers in the comedy series and deserves lots of screen time.

I lost track of how many outfit and wig changes Katy went through, but I sure noticed how quickly she transformed to play Christina Aguilera (one of supposed “thousands” of celebrities in New Year’s Eve), followed by Florence Welch of Florence and the Machine and then Pippa Middleton. In her latter role, she stole the spotlight from Kate and sung a few lines in a British accent.

Katy’s digital short with Andy Samberg initially reminded me of an Old Navy commercial, until surprise guests Matt Damon and Val Kilmer took to the screen to sing along with them, that is. When Community’s Star-burns joined the short and reunited with his ol’ SNL cast, he offered hope that fans have reason to be optimistic about the show’s future, which is currently unknown.

An SNL review of any length couldn’t exclude Weekend Update. Seth Meyers was wonderful as per usual, but the appearances by Stefano and the ‘flirting expert’ were fabulous comedic material. Relationship experts typically wear a mix of conservative and girly outfits for TV appearances, yet the blonde character wore a slinky, sparkly black dress better suited for a holiday party than an interview with an anchorman.

Robyn’s playful solo choreography during her second number, the classic ‘Dancing On My Own’, reinforced why I adamantly tuned in to SNL – she’s brilliant, I love her and I can’t think of a comparable domestic musical talent. Rocking leggings as pants, in addition to beige platform sneakers didn’t defer attention from Robyn’s singing either – she truly exceeded expectations overall.

Canadian export Michael Buble and Jimmy Fallon are scheduled for next Saturday. Count me in! Live tweeting about #SNL is anticipated once again.

December 11, 2011 by

Smitten with Twitter

I have yet to see the new Twitter layout, but then again I stick to using TweetDeck for my tweeting needs, so I’m more concerned with what those changes look like.

Brand pages aren’t the only new development coming soon to your Twitter experience. The new Twitter user interface (or UI, which is a key acronym to understand in 2012) has a lot to offer. All of its incredible functionality is captured in this picturesque video, which beautifully articulates why I love Twitter so much. That’s right, I’m smitten with Twitter.

December 9, 2011 by

Goodnight iPad

Is the bird jumping over the moon supposed to be the bird from Twitter’s logo?

I’ve heard about research studies suggesting to unplug from gadgets 1 hour prior to bed to help clear your head of distractions and ease the falling to sleep process. Well, before you close your laptop tonight, watch this video.

This book might just be the best book for the technologically savvy iPad-toting parent who already knows what to expect when you’re expecting. And if you’re childless, pick it up as a coffee table book anyway – it can be a conversation piece when you’re entertaining guests and they look up from their phones to notice your decor.

I fondly remember reading this book, the original classic:

November 6, 2011 by