Browsing Tag

Toronto

Concert Review: The Barenaked Ladies

Not a million-dollar performance

According to an Orchestra London poster, the Barenaked Ladies’ show at Centennial Hall on Friday night was supposed to be the “hottest ticket in London,” but the famous foursome didn’t entirely live up to such high expectations.

Beginning the show with hits including “Lovers in a Dangerous Time” and “Another Postcard,” the band garnered the most excitement when they played “Big Bang Theory Theme,” which they made for CBS’ sitcom. Other songs performed on Friday included “Pinch Me” and “One Week,” until they closed with “If I Had $1,000,000,” the latter of which featured an excellent violin solo from an orchestra member.

When forty-something lead singer Ed Robertson joked about his old age, this fazed neither the middle-aged couples cozy in the balcony’s plush seats, nor the other patrons enjoying pitchers of beer while sitting around tables in the mezzanine. The band joked about the unusual seating arrangement by announcing “the next number is B9,” as if they were bingo callers.

Among the many jokes cracked throughout was Ed’s suggestion that they pass around a wireless microphone to each member of the orchestra, so they can say what an honour it is to play with the Barenaked Ladies. Albeit a poor testament to the band’s comedic expertise, the crowd seemed amused.

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October 16, 2012 by

Rewind and Re-watch: Legally Blonde

To kick off a new category and series of HOTS blog posts, I’ve revisited one of my favourite chick flicks: Legally Blonde.

I first saw Legally Blonde at a theatre at The Eaton Centre, which isn’t there anymore. It was 2001. Little did I know at the time that the film about a blonde sorority girl disproving others’ perception of her by going to Harvard Law School would spawn sequels and propel Reese Witherspoon’s career much further than Election could accomplish alone.

As I re-watched it for the umpteenth time on DVD, I was more attuned to the product placement. Not just the Red Bull that Elle’s sorority sister drinks while exercising or the stack of Cosmopolitan magazines on Elle’s dresser, but especially the OPI nail polish bottles scattered across her colourful room. Even when Elle has the revelation at a nail salon to enroll in law school to win Warner back, the back cover ad on the magazine she’s reading is for OPI. I also thought about the contrast between Elle’s nerdy classmates on black PCs and her brand new orange Apple iBook.

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September 23, 2012 by

Behind the Brand: Aroma Espresso Bar

It’s one thing to “Like” a cafe on Facebook and follow them on Twitter.

It’s quite another to learn about who schmoozes with espresso lovers online daily.

Name: Daniel Davidzon (@thedanield)

Position: Social Media Consultant

Employer: Aroma Espresso Bar

Education: English, York University; Public Relations, Humber College

Favourite blog: Too many to mention. Is Twitter a blog?

Favourite mobile app: Twitter – it keeps me connected to news and ideas from dozens of industries and areas, all day every day.

Professional role model: I keep track of what the top professionals in my industry are doing, and try to adopt their best practices to fit within my roles and responsibilities. My father always told me the little things can make the biggest difference, so I try to pay attention to detail, make connections, and do my job the right way.

In 140 characters or less, what makes Aroma the best option for Canadian coffee aficionados?

Besides our freshly-brewed coffee? The wide scope of healthy and made-to-order menu items available, the customer service, and chocolates!

Which menu items do you recommend for first-time Aroma customers?

If you’re a coffee lover, obviously grab an espresso. The hot chocolate is among the best in Toronto, steamed milk over chocolate pralines. Our Sweet Potato Lentil salad has a devoted following, and people swear by the Grilled Halumi sandwich. Our alfajores melt in your mouth, and of course, save room for the complimentary chocolate!

As Aroma continues expanding internationally, how does Aroma maintain a consistent online presence?

As of now, there are several Twitter and Facebook accounts associated with the various Aroma Espresso Bar locations around the world. Speaking on behalf of Canada, Toronto is the only city with an Aroma Espresso Bar (actually, 10 as of this writing and two more a mere weeks away from opening). We consolidated all our GTA locations under one common social media umbrella to facilitate reaching all our customers in a timely manner, as well as to maintain consistency across all locations.

We strive to post a few tweets a day, and a few Facebook posts a week. The most important use for social media in our case is the ability to talk directly to our customers. We try to acknowledge everyone who mentions us online, whether positive or negative. If you’ve taken the time to visit our location and tell us or your friends about it, we want to thank you personally. It’s the least we can do.

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September 13, 2012 by

Some Kind of Wonderful Summer

My Facebook album featuring summer 2012 highlights is called Paradise, after the hit song by Coldplay, which captures my sentiment this summer. Here’s why:

Walt Disney once said, “It’s kind of fun to do the impossible.” Going backstage at a concert has been a dream ever since meeting a Marianas Trench band member working the merchandise table at their 2009 Western O-Week show. 

Ian Casselman, Marianas Trench (September 2009)

Saturday afternoon, I managed to meet Jesse Labelle, a 2012 headliner at the same show. Leaving that tent afterwards broke my heart, but at least I also got to meet my mitZine editor IRL for the first time!

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September 9, 2012 by

Back to School Inspiration

When a teacher encourages students to pursue their passion, their influence deserves to be recognized and shared. The Our Kids Private School Expo blog hop provides a great opportunity to express why my media studies teacher, Alice Trachimovsky’s classes are among my best high school memories.

Once I saw how Mrs. T handled a group of immature boys while substituting for one of my grade ten classes, I knew she was a woman from whom I wanted to learn. The following year in grade eleven, her exciting creative assignments ranged from a shopping mall analysis to a full-fledged public service announcement campaign, for which I learned how to create a teaser. Leading enjoyable discussions is one of her specialties, especially when it comes to Lady Gaga and Dove’s Campaign for Real Beauty. Her observational humour always piqued my friends’ interest in how the media industry operates, making it unsurprising that many of my high school classmates study MIT at Western now.

Smaller classes make it easier to form meaningful bonds that promote keeping in touch post-graduation. Three years later, Mrs. T and I still meet for coffee every summer to catch up (most recently at Aroma).

Mrs. T always supported my ambitions to ensure Hot On The Street lived on after its print editions and I’ll never forget when she challenged us to summarize an article in 140 characters.

A magical formula doesn’t move private school students from school A to first choice university B, and then onto dream job C – teachers play a fundamental role in helping students get there.

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September 6, 2012 by