Browsing Tag

shopping

Stock Up On Basics At American Apparel

If you’re looking for discounts on the basics, then you’ll want to check out American Apparel’s Warehouse Sale in Toronto’s Chinatown. American Apparel has embraced the opportunity to run a pop-up store during the holiday season, when wish lists tend to be long, while budgets are tight.

Before you head over to their temporary outlet, visit your nearest American Apparel store to try on t-shirts, pants and sweaters so you’ll know your size. There are no fitting rooms available and I don’t think you want to be that person awkwardly changing clothes in the basement.

AA Jeans

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Let’s Look For A Watch

Throughout high school, I worse a reversible red/navy leather Tommy Hilfiger watch. It was skinny and lightweight—the kind of watch that you forget is on your wrist. Eventually it wore out and I switched to a silver metallic watch, but after a few months, the silver started rubbing off. You know it’s time to stop wearing a watch when the band has nearly fifty shades of grey, but started out with only one.

Apparently I’m kind of picky when it comes to selecting a timepiece. I wanted a silver or stainless steel watch with a leather strap and markings for all 12 hours, without Roman numerals or crystals. Unfortunately rose gold has become all the rage, leaving less room in the display cases for watches I like.

During my trip to New York, I fell in love with Kate Spade’s Metro watch. I left it in the store because I didn’t want to impulsively buy something I would change my mind about later, but I thought about it for the next six months. Lord & Taylor wouldn’t ship it to Canada, so I brainstormed ways to import it.

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Walk, Sleep & Travel in Cole + Parker Socks

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Let’s talk about one of the most underrated wardrobe staples: socks. Whether you choose to wear motorcycle boots or suede oxfords this fall, I recommend adding some kick-ass socks underneath!

For colourful options, look no further than Cole + Parker’s collection. Inspired by TOMS shoes, Cole + Parker’s co-founders designed a “One to Many” business model. 20% of sock sales are loaned to entrepreneurs through Kiva, a non-profit micro-financing organization.

The way I see it, Cole + Parker socks let you protect your pedicure while supporting a good cause. The socks are also a great stocking stuffer for anyone who loves to roll up their cuffs and express their vibrant personality.

Plus, it’s scientifically proven that dressing warmly and putting on socks at night can help you fall asleep. According to Men’s Health, “having cold feet…upsets the natural release of melatonin, a hormone related to a proper sleep-wake cycle.”

Cole + Parker’s clever style names target Gen Y and their team sent me the perfect pair for a digital marketer: hashtag socks! The brand’s official hashtag is #sockgame, as seen on FacebookTwitter and Instagram, where they often post photos of business casual attire. Talk about a relaxed work environment…

The company’s biggest recent news is that Holt Renfrew is selling their socks now! Alternatively, you can find Cole + Parker at Tom’s Place in Toronto or browse their online store.

OHM Fashion Show

The annual OHM Fashion Show on Friday raised money for the Canadian Cancer Society and focused on street style this year.

The show’s passionate executive team created a sophisticated atmosphere, which made Centennial Hall look much nicer than the bingo hall it resembled when I saw Chantal Kreviazuk and the Barenaked Ladies play there.

Well-known youthful brands seen onstage included French Connection, American Apparel and Danier Leather. This men’s graphic tee by American Apparel caught my eye and reminded me that I’d like to make a similar shirt at the Bang-On store in Toronto.

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A show inspired by Pinterest would be incomplete without some nice DIY designs. For the ‘Salvage’ segment, Leah Brown transformed thrift shop purchases, such as these denim shorts, into runway-ready outfits.

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OHM not only highlighted some upcoming trends for spring, but also entertained the crowd through phenomenal choreography. As you can see, it’s never too late to learn how to make a ballerina-style hair bun!

OHM-5

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Urban Outfitters’ Grand Opening in London

After Blockbuster closed its doors, Urban Outfitters seized the opportunity to open its first London, Ontario location. Transforming the former video rental store into an urban shopping paradise required over eight months of construction followed by final touches done by the chain’s visual display team.

Their extensive preparations certainly paid off and district manager Sarah Leising is more than pleased with how the 8,000 square foot space looks now. Eager to see London’s students visit and shop with friends and family, she’s confident that the store’s uniquely “eccentric” environment will make it a hot spot on Richmond Row.

Although Urban Outfitters has grown to become an international chain, Sarah emphasized that they make an ongoing effort to be “culturally relevant,” such as through collaborations with local designers and organizations.

To connect with London’s music lovers, the store is hosting a grand opening party on Thursday February 7. The Elwins, Eternal Summers and Richie Blackz will perform on the second level from 6-8 PM. Get there early!

Sales associate and MIT classmate Stephanie Edwards is excited to work there, knowing that she can be herself and have fun on the job. Her co-worker Monique told me she’s equally jazzed about her part-time job because she likes the store’s alternative vibe and the flexible dress code for employees.

I’ve shopped at Urban Outfitters in Washington, Las Vegas, New York, Montreal and Toronto, so I can attest that Urban Outfitters has a great selection and I’m excited to monitor new arrivals at their London store.

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