I feel like I crashed a work party on Friday night and all the original MuchMusic VJs were there. There’s a new documentary about MuchMusic called 299 Queen Street West and the premiere celebrated Canadian entertainment in a unique way.
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MuchMusic
I’m officially a university graduate now and the day after convocation, the celebration continues: today is my fourth anniversary on Twitter.
That means it’s been four years since I first tweeted “Jewellery is not a toy” after a beaded necklace that I made broke. I still have those grey beads in a ziploc bag. Today, the manager who worked at Toronto’s Bead Cafe is engaged to a family friend. As Twitter reminds us every day, it’s a small world!
To celebrate this exciting occasion, I’ve created a list of 4 reasons I love Twitter:
1. Twitter Contests
Twitter is responsible for helping me win many products and experiences. Contest prizes have included touchscreen gloves from Target Canada, an Aroma gift card, and a Rob Thomas concert DVD. More recently, I won a free hour of bowling from The Ballroom, which I have yet to redeem. The most amazing prize, however, came from MuchMusic, who gave me tickets to see Arcade Fire!
Arcade Fire
2. Job Opportunities
To apply for my current marketing role, I submitted links to my social media profiles, not a resume. And like the characters of The Internship, they hired me following an interview on Google+ Hangouts. Social media is a crucial part of the hiring process now and I’m curious to see how the relationship between social media and HR continues evolving. Twitter helps you showcase your industry knowledge and personality, so share your commentary and keep it clean!
To kickstart this summer break, I returned to New York looking forward to seeing a couple more of my favourite celebrities: author Jennifer Weiner (In Her Shoes, Good in Bed) and actress Lauren Graham (Parenthood).
Though my chats with the famous women were short, the trip was a great way to celebrate graduating from Western! Between shopping at Uniqlo and touring the Big Apple Sex and the City style with On Location tours, I started liking the city much more. Too bad we weren’t one of the lucky groups to run into Sarah Jessica Parker in her ‘hood. Regardless, I’ll definitely consider buying another tour from them, especially because they just launched a new TMZ-themed itinerary – my kind of vacation activity!
Since then, I’ve been organizing everything I moved home from London and waiting until I could attend another celebrity meet and greet during the Victoria Day long weekend. To date, I’ve met the actors who play Lorelai and Rory Gilmore, watched Jared Paledecki from afar at a Live @ Much event and now I can finally say I’ve met Rory’s dad too! David Sutcliffe, who once played Christopher, now stars in CBC’s Cracked, for which he made the transition from rom-com actor to a stern cop.
The Backstreet Boys are back, making their small screen debut in Old Navy commercials prior to their upcoming reunion tour with Kevin Richardson reuniting with the boy band. An Old Navy staffer has explained that their “target customer grew up in the ’90s, and that time period conjures an emotional connection, so [they’ve] worked with a number of actors and musicians who remind her of that nostalgic decade.” (Source: Bloomberg)
[youtuber youtube=’http://www.youtube.com/watch?v=5O1QS4r1JHc’]
In case that doesn’t satisfy your longing to see your favourite stars of the past, Old Navy has followed up with newer commercials featuring Joan Rivers (notably a hilarious woman on Twitter too) and Sex and the City star Mario Cantone. I’d love to meet the Fashion Police co-host, but so far I’ve had to settle for posing with Joan’s wax figure at Madame Tussauds’ Las Vegas location. What’s more, Old Navy has jumped at the opportunity to make interactive YouTube videos, enabling fans to watch different clips of Mario and Joan at faux fashion shows online.
MuchMusic is continually increasing their social media presence, such as by making their New Music Live (NML) show a trending topic in itself this past week. With their latest show, #trending, now on the air, Shit My Dad Says is less distinguishable as a Twitter-inspired TV show.
The pink graphics on the show’s webpage explicate that it’s a show geared primarily towards female fashionistas who admire MIT grad Liz Trinnear’s style. During her first “shopping haul” segment, Liz shares some great fashion finds with viewers, such as tie-dye tights and jewellery.
Their new show also has an interactive component, wherein they invite viewers to submit their own 5 minute-long videos about what’s trending in fashion and beauty.
#trending reminds me of other local shows that tell viewers about new places to find the coolest knick-knack or accessory, so I’m curious to see how MuchMusic maintains interest on a national scale.