Browsing Tag

inspiration

Margaret Trudeau Educates Western

When Margaret Trudeau visited Western today, she was introduced through a video narrated by George Stroumboulopoulos, an equally well-liked Canadian cultural icon. Margaret, a mental health advocate, was invited to Western for the Faculty of Health Sciences’ Distinguished Lecture series to talk about her experiences with bipolar disorder, which she discusses in her book Changing My Mind (2010).

Margaret began by saying that she acted like a “drama queen” as a child, who was “quick to cry, quick to laugh.” She first experienced minor bouts of depression when she moved out of her parents’ home during university, noting that she missed the balance once she began living on her own in a basement apartment.

Albeit briefly, Margaret mentioned that the pressure of being a public figure didn’t help her feel better because as the Prime Minister’s wife, she was always expected to be graceful and look good. “There’s nothing more humiliating than being locked up in a psych ward, especially when people who don’t even know you look up to you,” she said. Her position as Canada’s First Lady also contributed to her mood swings, as sometimes her social calendar was filled with fancy events, whereas other times she felt more isolated in Ottawa.

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Katy Perry, LinkedIn’s Thinking of You

Music icon Katy Perry, one of my favourite pop sensations, continues receiving credit for inspiring how everyone uses social media. First, she kicked off the summer with a lyric video for Top 40 hit ‘Wide Awake’ by embracing Facebook Timeline’s features to showcase her milestones, such as concerts, magazine covers and awards.

More recently, Wired shared that Katy Perry inspired LinkedIn’s global redesign. According to Wired, “One of the main goals in Project Katy is to create a cohesive experience across all platforms, no matter the device or operating system.” LinkedIn’s team began focusing on their Katy-inspired  redesign project following an update to its iPhone app. Modelling the site after Katy’s success seemed natural to Steve Johnson, LinkedIn’s director of design and web development, who loves following pop culture. Wired succinctly explains that Katy’s “irresistible pop hooks” make her a great go-to when designers need a muse.

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Back to School Inspiration

When a teacher encourages students to pursue their passion, their influence deserves to be recognized and shared. The Our Kids Private School Expo blog hop provides a great opportunity to express why my media studies teacher, Alice Trachimovsky’s classes are among my best high school memories.

Once I saw how Mrs. T handled a group of immature boys while substituting for one of my grade ten classes, I knew she was a woman from whom I wanted to learn. The following year in grade eleven, her exciting creative assignments ranged from a shopping mall analysis to a full-fledged public service announcement campaign, for which I learned how to create a teaser. Leading enjoyable discussions is one of her specialties, especially when it comes to Lady Gaga and Dove’s Campaign for Real Beauty. Her observational humour always piqued my friends’ interest in how the media industry operates, making it unsurprising that many of my high school classmates study MIT at Western now.

Smaller classes make it easier to form meaningful bonds that promote keeping in touch post-graduation. Three years later, Mrs. T and I still meet for coffee every summer to catch up (most recently at Aroma).

Mrs. T always supported my ambitions to ensure Hot On The Street lived on after its print editions and I’ll never forget when she challenged us to summarize an article in 140 characters.

A magical formula doesn’t move private school students from school A to first choice university B, and then onto dream job C – teachers play a fundamental role in helping students get there.

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Next Top Role Model

Elizabeth Bromstein, who earns a living commenting on celebrities, work and love, yet refrains from gossiping over dinner at the Spoke Club. Elizabeth’s published work reflects her wit and intelligence that earned her a spot on this list, but my favourite memories with @missbromstein involved meeting in person to discuss Twitter, food and life.

Hilary Duff, Hollywood’s eternal good girl whose [extended] team coined the term ‘momager’ and eventually married a Canadian hockey player.

Kelly Cutrone, a PR pro known for succinctly spreading the message Normal Gets You Nowhere. Both her books gave me a lot to think about – enough material for a term paper about The Culture of Celebrity. I’ll never forget when she pegged me as a journalist, or her knack for bringing people together.

Kelly Cutrone (May 2011)

Lauren O’Neil, a professional internetter and online creep with FIMS training at Western as well. She’s made the rounds helping brands improve their social media, running around Toronto to share insights, and then wound up at CBC, true to her roots in journalism. On a side note, it’d incredible to get us, Julie Geller, Matthew Stradiotto and Jerry Seinfeld in the same room and determine Ms. O’Nizzle’s ultimate job title. Patrick Thoburn can moderate.

Shania Twain, whose motivational life story and lyrics taught me the word ‘prerogative’ once upon a time when I played ‘Man! I Feel Like a Woman’ over and over again on my desktop karaoke software. Many thanks to the Toronto Star for organizing a contest to meet her in 2005, which marked the beginning of my winning streak, and to my pals at Indigo for reuniting us in 2011. I still don’t have a photo with her, but 3rd time’s the charm.

Tomorrow I’ll be of legal drinking age in the U.S. & Canada, so message me when you’re free for a champagne-inspired tweet up.

Cheers!

Red Bull Supports Musicians

While Red Bull’s commercials tend to be cheeky with simple colour schemes, their interest in supporting aspiring musicians through innovative partnerships is very clear this summer. First on my radar was the Red Bull Soundstage Facebook contestthanks to which my friends’ band Of Gentlemen and Cowards will appear on The Late Show with David Letterman in September.

UPDATE: Here’s the clip from Of Gentlmen and Cowards’ September 17 performance:

Then today I learned about an interactive billboard Red Bull created in London, England to promote Jessie Ware, who recorded her latest album at Red Bull Studios. Red Bull invited locals to colour in dots on the billboard until the advertisement was completely visible. Below is the final product:

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