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A Taste Of Disney Dining

My recent vacations involved lots of shopping and good food, and my last visit to Walt Disney World in Orlando, Florida was no exception. My mom and I stayed at the Hilton Lake Buena Vista, which is near Disney Springs. This was our first time staying offsite and Uber made it easy to get around.

On our first morning in Orlando, we ate breakfast in the hotel at Covington Mill. I had a vegetarian burrito with grapefruit juice, which was so good that I insisted we return another morning, so I could order it again. On the first day, I was fully energized to go to Madame Tussauds and didn’t need to eat anything until after we finished taking 300 pictures with wax figures. I’m not exaggerating!

My post-modelling snack was probably the best (and most ironic) part: two scoops of cookie dough ice cream from Ben & Jerry’s! After some shopping at Macy’s and Sephora, we went to the Cheesecake Factory. Thankfully the lineup for a table at the Mall of Millenia was short compared to the new Cheesecake Factory at Yorkdale, which I haven’t visited yet.

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April 29, 2018 by

3 Examples Of Survey Templates For Instagram Stories

Sarah Prince Instagram Stories

I love Instagram Stories and I rarely look at Snapchat anymore. I like how it’s easy to produce content for Instagram Stories because there’s less emphasis on perfection. You can just snap a photo or record a short video, add text overlay (like a hashtag or your location for context) and/or emoji, and then you’re ready to share! With the new Type feature, you could even eliminate graphics from the equation if you’d prefer to make it a text-based post.

The latest trend on social media is all about creating and filling out survey templates designed for Instagram Stories that let your followers get to know you. For example, you might identify your favourite foods or reveal exactly how many Netflix shows you’ve binge watched. It’s become popular because it’s light and fun to share!

Typically, bloggers or illustrators who are super active on Instagram design the surveys you see. I would like to show you how some major brands are using their resources to make their own surveys and encourage fans to share.

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March 27, 2018 by

Throwback Thursdays With WIRED

wired magazine

Tonight I was scrolling through my Facebook feed and I stumbled upon a Facebook video from WIRED. I often save Facebook videos to binge watch on the weekend, but this one caught my attention enough to see it ASAP.

It had the cover of an old WIRED magazine with a bright yellow cover and the post copy said it was from July 1997 i.e. 20 years ago. I was 6 years old! I didn’t read WIRED in elementary school, so I figured it could be interesting to watch a current editor reveal what they published inside.

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July 13, 2017 by

How To Celebrate Social Media Milestones

Reaching certain social media milestones, such as reaching a benchmark in your number of followers, can be very exciting for a social media manager. What’s more, you may be pleasantly surprised to discover how much your followers want to celebrate with you. That’s why it’s beneficial to plan ahead and prepare a mini content strategy that you will be ready to execute when you see those magical numbers.

I’m a bit of a screenshot-aholic and some of the photos I’ve collected are posts that my favourite brands published when they acquired lots of followers. Now I’d like to share some of my top picks with you and I hope they will inspire your social media marketing.

Justin Trudeau

Once Canada’s Prime Minister acquired 2 million Facebook fans, his team produced a short video to describe their demographics. Every Facebook page admin has access to these kinds of insights, so it was easy to create, but the average person couldn’t see this information until the video was released and probably found it interesting. By listing the distant locations of where his fans live, he cemented his position as a global leader while expressing gratitude for their support. The video was so engaging that even TV personality Jillian Harris liked it!

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April 26, 2016 by

How To React To The New Chevrolet Malibu

Photo Source: Adweek

Photo Source: Adweek

When Facebook launched their new Reactions feature, I was curious to see how my friends and peers in the advertising industry would respond. It’s been around for about a week now and I have yet to use anything but the Like button; however, I think that’s simply a response to the type of content that has appeared in my news feed. If something was truly shocking or devastating, I wouldn’t hesitate to say “Wow!” with a click.

One of my favourite new ads capitalizes on Facebook’s Reactions to demonstrate how much their customers will love their latest product. To produce their one-minute spot “From Like to Love,” Chevrolet and their agency Commonwealth/McCann collected video clips from user-generated content. The videos capture typical moments that are shared on social media like kids’ first day of school and an engagement.

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March 1, 2016 by