The latest campaign for the website designed for cheaters proves why “kindness” is not in their mission statement.
This may not be a sizzling hot story anymore, but it left its mark in print and online and I for one am even more appalled by Ashley Madison as a result.
Adultery with someone of any gender or size is not a case of ‘everything bad is good for you’ (a book that’s on my to-read list, thanks to curiosity and a friend’s recommendation), not even in moderation.
Promoting infidelity makes Ashley Madison a deplorable company of questionable morals and I know I am not alone in saying so. That there are enough unfaithful people to support Ashley Madison’s business model is a real shame in itself. Their latest advertisement, which promotes their already disgraceful business, while creating a hurdle for fat acceptance, is even more deplorable. The print ad implies that men should ditch their overweight or obese wives for a scantily clad thin seductress instead.
Ashley Madison’s advertisement raises several issues about pornography, sex, stereotypes and beauty, which you can consider while reading message boards (yes, those still exist) where people express their outrage.