Browsing Tag

Apple

Transform Your Trip With Disney’s MagicBands

Disney World MagicBand - Wired

Photo Source: Disney

Wearable technology is no longer an innovation to fantasize about; it’s actively shaping how we interact with brands. Before there was the Apple Watch, Disney invested $1 billion in introducing MagicBands to Walt Disney World guests.

I’m proud to say that I’m still a child at heart and I love all things Disney. I experienced the benefits of the MagicBands technology firsthand on my last trip to Walt Disney World.

Continue Reading

Book Review: I, Justine: An Analog Memoir

Photo Source: Prizeo

Photo Source: Prizeo

On YouTube, Justine Ezarik seems larger than life. She’s bubbly, animated and enthusiastic. On paper, Justine seems brilliant. She managed to earn a living by broadcasting her daily life and amass a social media following so big that brands couldn’t help but take notice. Her work has paid off and now she has a book called I, Justine: An Analog Memoir.

“I have been lucky enough to earn a living doing exactly what I love,” she writes in her introduction. “I hope that, whatever it is that you love, you never let anyone make you feel weird about it. Don’t be afraid to put yourself out there, to write or sing or draw or play video games or dance like a crazy person in an Apple Store. Do what makes you happy. It’s always worked for me. And who knows? You might even build a career out of it.”

Continue Reading

Behind The Brand: Best Buy

Elliott Chun

Name: Elliott Chun

Position: Communications Manager

Education: Visual Arts and Sociology, Western University; Public Relations, Humber College

Professional role model: Richard Branson. He’s a tremendous leader, showman and will one day take us up to space.

Favourite Best Buy purchase: My Samsung Galaxy S5 smartphone. I never leave home without it and would certainly be lost without it.

In 140 characters or less, what is your favourite part of your job?

Working with an extremely talented group of people, publicizing everything Best Buy, including our vendors, community work and services.

What are your daily responsibilities as a Communications Manager?

I’m constantly discovering creative ways with my teams to promote and story-tell the fantastic things Best Buy is achieving in Canada. I also protect our brand and build campaigns to engage media and customers while identifying and building a community of advocates.

What are the perks of working at Best Buy?

There are too many to list! First off, the biggest perk is working with incredible people. I genuinely enjoy working regularly with a talented group of people. This includes the gifted team at our head offices in Burnaby, our stores, agency and vendor partners and our senior leadership teams. Secondly, as a guy who naturally loves tech and uses it to simplify and enhance my life, the staff discount comes in handy. Additionally, when I’m at the head office, I always appreciate having access to the subsidized, modern gym, as well as the B.C. trails, which are liberating when heading out on an after-work run. Lastly, the food services in our common areas at the head office and regional offices are a nice perk too.

Continue Reading

Sunday Night TV Highlights

Photo Source: Hollywood Life & E!

Photo Source: Hollywood Life & E!

Aside from the Oscars and Super Bowl, Sunday night doesn’t usually imply appointment viewing. Last night was an exception. I found myself flipping back and forth all night between the American Music Awards on CTV/ABC, Canada’s Smartest Person on CBC and Kourtney & Khloe Take the Hamptons on E! I’m one episode behind on The Good Wife, but I’ll fix that soon with Rogers on Demand.

Kourtney & Khloe Take the Hamptons

I wonder how many other dads leave hundreds of dollars worth of gifts for their kids and partners on their way to rehab. In the last episode, Scott went to rehab for five days, Kourtney’s therapist flew to New York for a surprise counselling session and Khloe celebrated her 30th birthday.

It looked like Khloe had a fun birthday bash and an even better surprise party, where French Montana gave her a Jeep. It’s a shame that Khloe’s anxiety about her age and relationship with Lamar interfered with her having a good time with friends.

Overall, it was a juicy drama-filled episode that was satisfying, yet somewhat difficult to watch given the sensitive subject matter about Scott’s behaviour and Kourtney’s health.

Continue Reading

Watch Disney Movies Anywhere

Disney-Movies-Anywhere

Disney’s new cloud movie service inspired me to return to the happiest place on earth. Now that I’m back, I’m excited to watch my favourite animated movies – especially Mary Poppins. Let’s rewind a bit, #ThrowbackThursday style, to explain the correlation between Disney’s app and my trip.

My former colleagues at Blast Radius designed creative to advertise Disney’s new streaming service and as soon as I saw a preview, nostalgia got the best of me. A few weeks later, I went to Orlando to relax and enjoy Disney’s world-class entertainment. Staying at Disney’s All-Star Movies Resort only made me more eager to watch Disney movies, so I’m excited to download Disney Movies Anywhere and tackle my to-watch list.

Disney Movies Anywhere is available to PC and Mac users through iTunes and its movie catalogue has over 400 titles. Working at Future Shop tempted me to buy Apple TV and I know that when I eventually splurge on it, Disney movies will look better than when I initially watched them on VHS sans flat-screen TV.

Disney-Movies-Anywhere-Screenshot

The launch of Disney Movies Anywhere was scheduled to coincide with the release of Frozen, which is nominated for best animated feature film at the Oscars. It was fun to see replicas of Disney’s Academy Awards at the Animation Studio and Gallery in Hollywood Studios and I hope they earn more statues this weekend.

It’s a polar vortex out there, so stay in on Sunday night and cheer for Frozen. In the meantime, check out Disney Movies Anywhere. Bonus points if you make Mickey-shaped cookies to snack on instead of popcorn.