All Posts By

Sarah Prince

Instagram Inspiration: Happy New Year

Many top brands were eager to help consumers ring in the new year. Overall, I noticed that brands posted more GIFs and short videos this year, which signals progress. Last year’s round up included only three posts and this year’s list includes three categories to help marketers with content development on Instagram.

I hope you’ll bookmark this for future reference and maybe even print it in colour to discuss at your next brainstorm meeting!

Inspiration for Small Businesses

While evaluating posts in my feed, I looked for simple posts that small business owners can learn from and treat as templates for future holiday posts. With the right stock photo and some text overlay in a program like Adobe Photoshop, a post that looks like this one from Aroma is fairly easy to create.

Hot On The Street - Happy New Year - 2015 - Aroma - Instagram

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Year In Review: 2014 Highlights

Hot On The Street - Disney World - Magic Kingdom - Carousel of Progress

Disney’s Carousel of Progress

Instead of spending time at one company or school, I had a choose-your-own-adventure style ‘gap year’ that echoed the name of Neil Patrick Harris’ autobiography. After studying personal branding, career development and digital marketing, I crammed several unique experiences into a challenging year that changed my perspective of the global economy. The ‘work hard, play hard’ mantra came to life and thankfully I reaped rewards along the way.

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The Edmonton Escape

Hot On The Street - West Edmonton Mall - Sea Lion

December is a month of reflection. Publishers encourage readers to start making lists of resolutions. Employees carve out more time to spend with loved ones. There’s suddenly an increased pressure to not only shop but also think about our past and establish goals for the future.

As Jeanne Beker discusses in Globe Style Advisor, escaping concrete jungles for rustic destinations can do wonders. Evidently, the article inspired me more than I realized. It gave me the urge to relax in an unfamiliar Canadian city and eliminate other destinations that would allow me to kick back in a warmer climate. Shortly after reading her advice, I booked a flight to Edmonton, Alberta.

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Reading The Globe Style Advisor

Photo Source: Canada.com

Photo Source: Canada.com

The swag bag from Spark Sessions was jam-packed with goodies to test. The Canadian bloggers who attended are still digging through it and sharing our experiences as we discover products we love. The reusable canvas tote bag was provided by The Globe and Mail and included the latest issue of Globe Style Advisor.

It’s been months since I read an issue of Globe Style Advisor. After listening to editor Andrew Sardone’s keynote, during which he discussed the evolution of street style and his vision for the publication’s future, I was psyched to sit down and read the Holiday 2014 issue. I spotted Andrew’s byline on a few pages, where he writes about hotels, drinks and books. Naturally, I am most inclined to read the coffee table book he suggests for the wordsmith: Understanding The World: The Atlas of Infographics by Sandra Rendgen and Julius Wiedemann.

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5 Things To Do While Unemployed

Hot On The Street - Spark Sessions - Notebook and Cupcakes

Unemployment is a crucial time to focus on priorities in your personal life. It’s important to establish a routine and create structure, as that’s the best way to avoid sitting at home with negative thoughts, which could lead to a downward spiral.

Once you’ve found an effective job hunting strategy that you can realistically execute, set aside time to relax. Take this time to lead the balanced lifestyle that you know you should strive for on a regular basis, but let laziness and the busy trap get the best of you.

1. Record your thoughts in a journal.

It could be in a digital app that you can sync and access across your devices with password protection. I recommend the app Day One, which offers prompts to get you thinking and keep you on a schedule. Evernote is another good option. Create a new notebook marked Personal or something ambiguous so strangers looking over your shoulder will never guess you use the app to record private feelings.

Of course you can maintain a journal the old fashioned way with pen and lined paper. Store it somewhere safe at home. If writing down miscellaneous observations during the day is something you’re not used to doing, then keep it simple and start with something basic. Indigo sells One Line A Day memory books and if you make writing in it a habit, then you will have a fascinating log to reflect on months or years in the future. See how much you have grown, matured and changed in the process.

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